Risk & Reputation
Risk & Reputation watches for early signals that could affect trust in your brand - critical comments, brand mentions, and news coverage - and turns them into alerts you can review in one place. The page header sums it up: “Early signals that could impact trust & brand.”
Where to find it
Section titled “Where to find it”Open it from the Risk & Reputation Alerts card on your dashboard (See Alerts), which takes you to the Risk & Reputation screen.
That screen holds two things. Monitoring - the alerts described on this page - sits at the top. Crisis Response, a separate tool for planning and sending a crisis communication protocol, sits further down the same screen and has its own guide.
The two tiers
Section titled “The two tiers”The add-on comes in two tiers, Basic and Pro. They differ in how often HIVE checks for new signals and how long alerts stay in the active view:
| Tier | How often HIVE checks | Active-alert window |
|---|---|---|
| Basic | Less frequently - the tier badge shows Every 4h | Shorter (a 7-day window) |
| Pro | More frequently - the tier badge shows Every 15 min | Longer (a 30-day window) |
Your tier is shown on a badge on the monitoring screen: Risk & Reputation Basic or Risk & Reputation Pro, alongside the check frequency, the active window, and when the next check is due - Next scan at a given time, Scan in progress, or Awaiting first scan if HIVE hasn’t run its first check yet.
What HIVE watches
Section titled “What HIVE watches”Monitoring draws on three kinds of signal:
- Comments on your own posts - across YouTube, Facebook, Instagram, and LinkedIn. (TikTok isn’t covered - it offers no way to read comments back.)
- Mentions of your brand by others - on Instagram and LinkedIn.
- News coverage of your company name - scanned in English and Swedish. The scan is language-based, not restricted to a single country.
How signals become alerts
Section titled “How signals become alerts”Every signal HIVE gathers is assessed by AI before it reaches you, so you’re not reading raw comment feeds:
- Only the signals that matter surface. Each is graded by severity, and only High and Medium severity items become alerts - lower-severity noise is dropped.
- Each alert is summarised in plain language. HIVE writes a short title and a one-line description of why the signal is worth your attention, rather than just echoing the original text.
- Your overall Risk Level is derived from what’s active. The Risk Level indicator (Low, Medium, High, or Critical) reflects how many High and Medium alerts are currently active - it’s a summary of the situation, not a numeric score.
The monitoring screen
Section titled “The monitoring screen”Across the top you’ll see your Risk Level, an Active Alerts count, and - once signals have come in - a Sources line (for example, “Sources: 3 social, 2 news”).
Below that, alerts are split into two columns:
- Active Alerts - “High-impact coverage and comments requiring review.” The higher-impact items that most warrant a look.
- Watchlist - “Items to keep an eye on (lower-impact signals).” Lower-impact items worth being aware of.
Each alert shows its Impact: level, an AI-summarised title (which links out to the original source when one is available), a short description, and the source and time it was detected. When there’s nothing to show, Active Alerts reads “No active alerts detected” / “Everything looks good.” and the Watchlist reads “Watchlist is empty.”
Longer lists collapse - use Show more / Show less to expand a column. To review items you’ve already dealt with, use Risk & Reputation History.
Handling an alert
Section titled “Handling an alert”When you’ve acted on an alert - or decided it isn’t relevant - archive it so it leaves the active view:
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Hover over the alert and choose Ignore or Handled.
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A short dialog opens - Ignore Alert or Mark as Handled - asking for a note. For a handled alert: “Briefly describe what action was taken. This is saved for audit purposes.” For an ignored one: “Briefly explain why this alert is not relevant. This is saved for audit purposes.”
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The note is required - the confirm button stays disabled until you’ve written something. Confirm to archive.
Archived alerts move out of the active view and into Risk & Reputation History, where they stay on record with the note you left.