Risk & Reputation

Risk & Reputation watches for early signals that could affect trust in your brand - critical comments, brand mentions, and news coverage - and turns them into alerts you can review in one place. The page header sums it up: “Early signals that could impact trust & brand.”

An add-on, enabled by HIVE

Risk & Reputation monitoring is a paid add-on. It’s switched on for your company by a HIVE administrator - there’s nothing to enable yourself. Until it’s enabled, the monitoring area is locked: it appears blurred behind an overlay reading “Risk & Reputation add-on required” and “Contact your administrator to enable monitoring for this company.” If that’s what you see, the add-on isn’t active for your company yet.

Where to find it

Open it from the Risk & Reputation strip at the top of your dashboard - choose Open risk and crisis response, which takes you to the Risk & Reputation screen.

The strip also gives you a one-line read on your alerts without opening anything: No high-priority alerts when nothing is open, or a count such as 3 high-priority alerts. If HIVE can’t read the figure it says Couldn’t load alerts rather than showing you a zero, so a failed check can’t look like good news. The figure is served from a cache and can be a few minutes behind; reload the page if you’re waiting on something. Only high-priority alerts are counted here.

That screen holds two things. Monitoring - the alerts described on this page - sits at the top. Crisis Response, a separate tool for planning and sending a crisis communication protocol, sits further down the same screen and has its own guide.

Crisis Response Build, approve, and share a crisis communication protocol. A standard feature - it does not need the Risk & Reputation add-on.

The two tiers

The add-on comes in two tiers, Basic and Pro. They differ in how often HIVE checks for new signals and how long alerts stay in the active view:

Tier	How often HIVE checks	Active-alert window
Basic	Less frequently - the tier badge shows Every 4h	Shorter (a 7-day window)
Pro	More frequently - the tier badge shows Every 15 min	Longer (a 30-day window)

Your tier is shown on a badge on the monitoring screen: Risk & Reputation Basic or Risk & Reputation Pro, alongside the check frequency, the active window, and when the next check is due - Next scan at a given time, Scan in progress, or Awaiting first scan if HIVE hasn’t run its first check yet.

What HIVE watches

Monitoring draws on three kinds of signal:

• Comments on your own posts - across YouTube, Facebook, Instagram, and LinkedIn. (TikTok isn’t covered - it offers no way to read comments back.) A comment posted from one of your own connected accounts is not turned into an alert about you. Anything posted from a personal account is treated like anyone else’s, so if you rename a connected account, reconnect it.
• Mentions of your brand by others - on Instagram and LinkedIn.
• News coverage of what you choose to monitor - articles in English and Swedish, wherever in the world they are published.

Note

Monitoring only covers the platforms you’ve connected. Comments and mentions come from your connected social accounts. The more of your accounts are connected, the fuller the picture.

All three depend on monitoring having been set up - see Choosing what we watch for.

Choosing what we watch for

Monitoring does not start until someone at your company chooses what to search for. An admin makes that choice the first time anyone opens the monitoring screen - an overlay appears with a Set up monitoring button. A non-admin sees An admin at your company can set this up. instead.

Once it’s set up, the What we monitor button at the top of the screen opens the same editor again.

You choose:

• Your company name, shown as Your company name: "Acme" and on by default. Turn it off if your name is a common word and brings back news that is not about you.
• Watch for - keywords and phrases, listed separately for English and Swedish - a product, an executive, a topic you need to hear about. Two or three words work well; a full sentence is matched exactly and will not find anything.
• Ignore - words that keep an article out of your results. On screen: “An article containing one of these is skipped, even if it matches something above.” An Ignore word applies to your company name too, in the same language: adding music does not only tidy up your keyword results, it also removes stories about your company that happen to mention music. Add one only after you have seen the noise it is meant to remove.

Your company name and your keywords are searched separately, so a busy keyword cannot push news about your own name out of the results.

Nothing is monitored until it's set up

If monitoring has never been set up, HIVE produces no alerts at all - not news, and not comments or mentions either. Your Unified Inbox carries on receiving comments and mentions as normal; they simply don’t become Risk & Reputation alerts until an admin has chosen what to monitor.

Note

Anyone on your team can see what is being monitored. Only an admin can change it.

Adding and changing your terms

Entering terms. Type a term and press Enter, type a comma, or click away - each adds it as a chip. Remove one with its x, or with Backspace when the box is empty. Duplicates are dropped whatever the capitalisation. Put the same word in both Watch for and Ignore in one language and HIVE removes it from Watch for, with a message saying it can never match.

Term length. There is a limit on how much you can watch for in each language, shown as a characters left countdown above the boxes. When your list goes over it, HIVE saves anyway: what does not fit is left out and named in a warning, and it stays in your list, left out, until you shorten or remove it. A single term also has a length limit of its own - a term over it turns red in the box, and when you try to save HIVE tells you its length and nothing is saved until you shorten it.

There is no search syntax to learn. Type the words themselves. Quotation marks and brackets are removed from a term, and AND, OR or NOT inside one count as ordinary words.

A few things worth knowing. Also use these for Swedish copies a watch list to the other language, merging rather than replacing. What we search for now shows what HIVE is monitoring for you right now, and updates when you save. The Ignore lists and that preview appear only once monitoring is set up, when you reopen the editor from What we monitor. You can’t save exclusions on their own - there has to be something to search for.

Keep your keywords specific

This is the one thing worth getting right before you add keywords.

A generic industry word - technology, sustainability, AI - brings back the whole industry rather than anything about you, and it crowds out the more specific keywords in the same list. Keep each one specific: a product, a person, a named risk, a competitor.

Nothing on screen warns you when a keyword is too broad - your alerts simply get quieter, which looks the same as a quiet news week. So add a few keywords at a time, look at what comes back before adding more, and when you reopen the editor from What we monitor, use What we search for now to see what is being monitored.

Two different Ignores

The Ignore list here stops an article reaching you at all. The Ignore action on an alert (see Handling an alert) files an alert you’ve already been shown. They aren’t related.

What reaches you as an alert

Every signal HIVE gathers is assessed by AI before it reaches you, so you’re not reading raw comment feeds:

• Not everything becomes an alert. What is worth a look is raised for you; routine noise is not. The higher-impact items land in Active Alerts and the rest in Watchlist.
• Every alert carries a short plain-language title. On Active Alerts a one-line summary sits under it.
• Every alert also shows the opening of what was actually said, in quotes. Read it to see the signal for yourself rather than taking the title’s word for it.
• Your overall Risk Level summarises what is open right now. The Risk Level indicator (Low, Medium, High, or Critical) is a read on the current situation rather than a numeric score, and it moves as you deal with your alerts.
• An alert you already have does not change. How HIVE judges new signals has moved on; alerts already raised keep the reading they were given.
• An edited comment is looked at again. If someone rewrites a comment after HIVE has seen it, the new version is judged afresh and can raise an alert.

The monitoring screen

Across the top you’ll see your Risk Level, an Active Alerts count, a What we monitor button showing what HIVE is searching for, and - once signals have come in - a Sources line (for example, “Sources: 3 social, 2 news”).

Below that, alerts are split into two columns:

• Active Alerts - “High-impact coverage and comments requiring review.” The higher-impact items that most warrant a look.
• Watchlist - “Items to keep an eye on (lower-impact signals).” Lower-impact items worth being aware of.

Each alert shows its Impact: level and an AI-summarised title, which links out to the post or article it came from when there is a link. On Active Alerts a short description sits under the title.

Underneath, every alert quotes the opening of what was actually said, in quotation marks, so you can weigh the title against the words themselves. On a comment or a mention the line below the quote carries the author’s name and Posted with the date it went up. Where HIVE does not have a name or a date, nothing is shown in its place - LinkedIn alerts read LinkedIn Member or LinkedIn Organization, which is as much as LinkedIn allows. A news alert shows no author and no Posted date: the publication is already named beside the alert. Some alerts have no quote to show at all, and the block simply does not appear.

A long quote is shortened to two lines. Where the alert links out, open it to read the source in context.

The bottom line of every alert reads the source and Detected with the time HIVE found it - for example “Facebook • Detected 2h ago”. Detected and Posted answer different questions: Posted is when the content went up on its own platform, Detected is when HIVE found it, and they can be days apart.

When there’s nothing to show, Active Alerts reads “No active alerts detected” / “Everything looks good.” and the Watchlist reads “Watchlist is empty.” While alerts are loading, or if they can’t be fetched, the Watchlist reads “Pending scan…”.

Each column has a maximum height and scrolls inside itself when there is more than fits, so a long list doesn’t push the rest of the page down. Once the alerts have loaded, each heading shows how many there are - Active Alerts (3), Watchlist (7). To review items you’ve already dealt with, use Risk & Reputation History.

Handling an alert

When you’ve acted on an alert - or decided it isn’t relevant - archive it so it leaves the active view:

1. Hover over the alert and choose Ignore or Handled.

2. A short dialog opens - Ignore Alert or Mark as Handled - asking for a note. For a handled alert: “Briefly describe what action was taken. This is saved for audit purposes.” For an ignored one: “Briefly explain why this alert is not relevant. This is saved for audit purposes.”

3. The note is required - the confirm button stays disabled until you’ve written something. Confirm to archive.

Archived alerts move out of the active view and into Risk & Reputation History, where they stay on record with the note you left.

Who can use it

Who can do what

Any team member can read alerts and archive them (Ignore / Handled) - there’s no separate editor role for this. Enabling the add-on for your company is a HIVE-side action performed by a HIVE administrator; it isn’t something you do from within the app.